Every player in every team brings something special, they all play a part.
The ‘Which Part Will You Play’ campaign recognises and rewards teamwork, leadership, friendship, good sportsmanship, enthusiasm, commitment and dedication.
The campaign features 11 characters, who each embody and represent the dynamic and unique roles that make up a successful team
The characters are: The Rock, the Heart, the Perfectionist, the Rebel, the Joker, the Impossible, the Machine, the Underdog, The Legend, the Mastermind and the Artist.
The 2nd edition of the campaign will also see Coca-Cola adding a new element to the campaign, by introducing – COPA Coca-Cola® Mentor Programme
The programme is an initiative that will acknowledge and reward individuals who have excelled in assisting young players develop their game, or have played a role in the advancement of football in their communities.